Understand the concept
Measure verified demand, repeat purchase, and unit contribution.
Teaching action
Ask the learner to restate the principle using their own example.
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Veteran owned · American made · Honor · Serve · Inspire
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BUSINESS / ADVANCED / INSTRUCTOR
Outcome: Decide whether to open a second market.
Review edition: This curriculum is open for inspection. It is not yet available for purchase, credentialing, or unsupervised instruction. Review market assumptions and retailer terms.
Measure verified demand, repeat purchase, and unit contribution.
Ask the learner to restate the principle using their own example.
Estimate new logistics, staffing, and working capital.
Work one case together and narrate the decision at each step.
Set staged launch milestones and kill criteria.
Give the learner a new case; observe the process before offering a correction.
Present a decision including what evidence could reverse it.
Request an independent explanation and ask which assumptions might change the result.
Evaluate expansion from one city to a second.
Show a cash bridge, assumptions, milestones, and a defensible go/no-go decision.
Accept a written, spoken, or accessible equivalent response when it demonstrates the same skill. Mark each criterion met, developing, or missing; never mark attendance alone as competency.
Primary source to review: Official topic guidance ↗
Content review: Review market assumptions and retailer terms.